Beth Forester steps into her role as CEO, previously VP of Marketing at Animoto, bringing a wealth of product knowledge, customer success insight, and marketing expertise.

We’re excited to welcome Beth Forester to the Redbrick family as CEO of Animoto, effective February 16th, 2024.

Forester has been a core leader at Animoto for almost a decade. Her career at Animoto began in 2015, as a product marketing manager. Since that time, Forester has demonstrated unwavering commitment to the team, Animoto’s development, and its customers. Her unrivalled product and market knowledge make Forester a highly effective leader in her new role.

As CEO, Forester will lead the New York-based company on its mission to enable anyone to tap into the power of video and guide Animoto through a new era of product development.

"Beth's tenure as VP of Marketing has deeply influenced Animoto, preparing her perfectly for this role. Her visionary leadership and profound understanding of our business are invaluable as we enter a new chapter. The entire Redbrick team looks forward to supporting Beth in her new role as she leads Animoto into a promising future."

Tobyn Sowden

Like many Redbrickers, Forester is an entrepreneur first and foremost. Prior to joining Animoto she founded and managed several thriving companies, in addition to offering consultancy and mentorship to fellow small business owners.

“I’m excited to step into the new role and further Animoto’s mission of empowering anyone to create powerful, professional videos. From being a devoted Animoto customer to now leading our team, I've witnessed the transformative potential of video to captivate, inspire, and connect,” says Forester. “However, what truly sets Animoto apart is not just its cutting-edge technology, but the passionate and creative team behind it. I'm privileged to work alongside our exceptional team, whose passion, creativity, and dedication drive our mission forward."

Beth’s proven leadership skills, deep understanding of our market and customers, and commitment to our brand uniquely position her to guide the company into its next phase of growth. There are big things on the horizon at Animoto, we are excited to see where Beth’s vision will take us.

*We would like to express our gratitude to Brad Jefferson, Animoto’s co-founder and former CEO, who has decided to transition out of the business. Brad's vision and dedication have been instrumental in building this company from the ground up. We wish him all the best in his future endeavours.